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Canon PowerShot S400

Great Performance, Good Looks

See it, use it, love it. Canon engineers turn streamlined into spectacular with the PowerShot S400 Digital ELPH, creating a stunning 4.0 megapixel digital camera that's all about breathtaking performance and head-turning good looks. Leave it to Canon to bring you the exclusive DiGiC Imaging Processor. Cutting-edge technology delivers enhanced picture quality, faster processing speed and improved autofocus accuracy. All with decreased power consumption. Imagine DiGiC as your very own 24/7 photo whiz, and you'll get the idea. Right from the start (even if this is your first digital camera) you can look forward to exeptionally brilliant images. Pictures that capture the "WOW" of life without missing a beat.

Technological Versatility

The unique beauty of the PowerShot S400 Digital ELPH lies in its carefree versatility. When you're ready to get really close to great times, the ingenious 3x optical zoom with superior glass lens delivers a focal range equivalent of 36-108mm on a 35mm camera. Paired with the digital zoom, you've got an 11x telephoto effect. And talk about sharp, the S400 showcases a remarkable 9-point AiAF autofocus system and single-point AF, for vibrantly defined images even when subjects are considerably off center. PowerShot S400 is a work of art where every element synergies perfectly. Linked to the focusing system is dependable iSAPS technology for precise exposure and white balance for professional results in every shooting condition. Complementing this is automatic white balance for the most natural color. Plus a full range of ISO-equivalent speed settings for every brightness situation.

iSAPS Technology

iSAPS (Intelligent Scene Analysis based on Photographic Space) is a technology that applies statistical analysis to dramatically improve the performance of AF (autofocus), AE (auto exposure) and AWB (auto white balance). Canon's photographic "space" is based on a huge volume of data. By analyzing the frequency and parameters at which users took photographs, Canon was able to arrive at a statistical relationship among focal length, focus distance, scene brightness, and other factors. Equipped with statistical frequencies for different combinations of these factors and advanced prediction algorithms, the S400 can optimize AF/AE/AWB settings for any given scene more rapidly and more effectively.

Intelligent Orientation Sensor

This advanced sensor provides an important piece of information to the DiGiC image processor: whether the picture is being taken horizontally or vertically. The PowerShot S400 uses this information to make appropriate compensations in autofocus, auto exposure, and auto white balance, thereby eliminating the typical errors that occur with less sophisticated systems when shooting vertically. Moreover, because this information is retained for each recorded image, pictures are properly oriented in playback, whether on the camera's screen or on your computer monitor.

Multi-Point AiAF

Canon's wide-area AiAF automatically selects one or more focusing points based on the position of the subject within the frame. This feature works in conjunction with iSAPS Technology to more quickly and accurately achieve autofocus under a wide variety of shooting conditions. Out-of-focus pictures when the subject is not centered is virtually a thing of the past.

Moving Pictures

PowerShot S400's Movie Mode setting provides up to 3 minutes of superior image quality and sound at 15 frames per second. There's also a built-in editing feature. And you can choose all kinds of special image effects. Play movies on the LCD monitor and internal speaker, on the TV or on your computer. Clearly, the rewards of PowerShot S400 go on and on.

Included With Purchase

Wrist strap, interface cable, AV cable, Digital Camera Solution CD-ROM, ArcSoft Camera Suite CD-ROM, battery charger, battery pack, CompactFlash Card FC-32M.


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